Privacy Policy

Last updated: December 19, 2024

1. Introduction

Welcome to SmartFormatter ("we," "our," or "us"). This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website smartformatter.com (the "Site"). Please read this privacy policy carefully. If you do not agree with the terms of this privacy policy, please do not access the site.

2. Information We Collect

2.1 Information You Provide Directly

We may collect information that you voluntarily provide to us when you use our services, including:

  • Data you input into our formatting tools (JSON, XML, SQL, etc.)
  • Any text or code you process through our AI text tools
  • Feedback or communications you send to us

2.2 Information Collected Automatically

We may automatically collect certain information about your device and usage, including:

  • IP address and location data
  • Browser type and version
  • Operating system
  • Pages visited and time spent on our site
  • Referring website
  • Device identifiers

2.3 Cookies and Tracking Technologies

We use cookies and similar tracking technologies to enhance your experience, including:

  • Essential cookies for site functionality
  • Analytics cookies to understand usage patterns
  • Advertising cookies for personalized ads (via Google AdSense)

3. How We Use Your Information

We use the information we collect to:

  • Provide and maintain our formatting services
  • Process your data through our tools (all processing happens locally in your browser)
  • Improve our website and services
  • Analyze usage patterns and trends
  • Display relevant advertisements
  • Comply with legal obligations
  • Protect against fraud and abuse

4. Data Processing and Storage

Important: All data processing for our formatting tools happens entirely in your browser. Your data is never sent to our servers for processing. This means:

  • Your JSON, XML, SQL, and other code remains on your device
  • We cannot access or see the content you process
  • Your sensitive data is protected by client-side processing

The only data we collect is standard web analytics and information necessary for site functionality.

5. Information Sharing and Disclosure

We do not sell, trade, or otherwise transfer your personal information to third parties, except:

  • With your explicit consent
  • To comply with legal obligations
  • To protect our rights and safety
  • With service providers who assist in site operations (under strict confidentiality)
  • In connection with a business transfer or acquisition

6. Third-Party Services

Our site uses the following third-party services:

  • Google Analytics: For website analytics and performance monitoring
  • Google AdSense: For displaying advertisements
  • Vercel: For hosting and content delivery

These services have their own privacy policies. We encourage you to review them.

6.1 Google AdSense Advertising

We use Google AdSense to display advertisements on our website. Google AdSense is an advertising service provided by Google LLC that uses cookies and similar technologies to serve ads based on your visits to our site and other sites on the internet.

6.1.1 How AdSense Works

Google AdSense uses cookies and web beacons to:

  • Deliver personalized advertisements based on your interests and browsing behavior
  • Measure the effectiveness of advertisements
  • Prevent fraud and ensure proper ad display
  • Provide analytics about ad performance

6.1.2 Personalized Advertising

When you visit our site, Google may use information about your visits to this and other websites to provide you with advertisements about products and services that might be of interest to you. This is called interest-based advertising or personalized advertising.

The information collected may include:

  • Your browsing history and patterns
  • Demographic information
  • Geographic location (general, not precise)
  • Device information and browser type

6.1.3 Opt-Out Options

You have several options to control personalized advertising:

  • Google Ad Settings: Visit Google Ad Settings to manage your ad preferences
  • Network Advertising Initiative: Opt out at NAI Opt-Out Page
  • Digital Advertising Alliance: Opt out at DAA Opt-Out Page
  • Browser Settings: Configure your browser to block third-party cookies

Note: Opting out does not mean you will see fewer ads; you may see more generic or contextual ads instead of personalized ones.

6.1.4 Ad Technology Providers

Google AdSense may work with various ad technology providers and advertising networks. These partners help deliver and measure the effectiveness of ads. You can learn more about these providers and opt out of their tracking through the links provided above.

6.1.5 Google's Privacy Policies

For more information about how Google uses data for advertising purposes, please review:

6.1.6 Cookies Used by AdSense

Google AdSense uses cookies to:

  • Store your ad preferences and settings
  • Remember your interactions with ads
  • Prevent showing the same ad repeatedly
  • Measure ad performance and effectiveness

These cookies are essential for the ad serving functionality and cannot be disabled while using our site. However, you can manage cookie preferences through your browser settings.

7. Data Security

We implement appropriate technical and organizational measures to protect your information against unauthorized access, alteration, disclosure, or destruction. However, no method of transmission over the internet is 100% secure.

8. Your Rights

Depending on your location, you may have the following rights:

  • Access to your personal information
  • Correction of inaccurate information
  • Deletion of your information
  • Restriction of processing
  • Data portability
  • Objection to processing
  • Withdrawal of consent

9. Children's Privacy

Our services are not intended for children under 13. We do not knowingly collect personal information from children under 13. If you are a parent or guardian and believe your child has provided us with personal information, please contact us.

10. International Data Transfers

Your information may be transferred to and processed in countries other than your own. We ensure appropriate safeguards are in place for such transfers.

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last updated" date.

12. Contact Us

If you have any questions about this Privacy Policy or our data practices, please contact us at:

Email: privacy@smartformatter.com

Website: https://www.smartformatter.com/contact